01
An inbox beats an algorithm.
Runners don't scroll past us. They open us.
People are tired of algorithms deciding what they see. Our readers chose to be here — they signed up, they stay, and they open every week on purpose.
PARTNER WITH US
Get your brand in front of 122,000 runners.
One of the largest and fastest-growing running newsletters in the world — read by dedicated runners every week.
Send a request121,845
SUBSCRIBERS
40%
OPEN RATE
49k
OPENS / ISSUE
Weekly
FREQUENCY
WHY THIS WORKS
02
A niche beats a billion.
A focused audience with a shared passion beats a broad one every time. Our readers don't just run — it's a lifestyle. The gear, the races, the training. Your brand fits right in.
03
Trusted recommendation, not a scrolled-past banner.
Runners open us every week by choice. Your brand arrives in their inbox — not as another ad fighting algorithms on social media.
04
Thousands of dedicated runners in one send.
No targeting, no bidding, no waste — every reader is exactly who you came for.
05
One issue. One sponsor. You.
We keep the reading experience clean. No display ads on our site, no multiple sponsors stacked in one issue. Your brand is the only commercial message our readers see that week.
06
Growing every week.
Thousands of new runners subscribe every month. Advertise now and get in front of the most active and engaged audience online.
WHO READS IT
Dedicated runners across the USA and the English-speaking world.
GEOGRAPHY
AGE
18%18–24
33%25–34
26%35–44
12%45–54
GENDER
55%
45%
MaleFemale
READER PROFILE
Trains & races regularly
Spends on gear & nutrition
Pays fees & travels to races
Socially active in run clubs
Lives a health-focused lifestyle
WHAT YOUR AD LOOKS LIKE
Read like content,
not skipped like an ad.
SPONSORED BY
PARTNER LOGO
runningstate
INTRO
SPONSORED BY YOUR COMPANY
HEADLINE
IMAGE
TEXT
YOUR CTA →
CONTENT
CONTENT
FOOTER
SEE IT IN ACTION
WHAT'S INCLUDED
The easiest ad you'll ever run.
Send five things, we handle the rest.
Logo
PNG, horizontal
Title
5–15 words
Copy
Up to 1000 chars
Image
1400×700
CTA
Button text + link
HOW WE WORK TOGETHER
1
Submit a request
Pick a date and tell us about your brand.
2
Confirm and pay
Pay by card or transfer to lock your date.
3
Share your creative
Send your five fields and we build the ad.
4
Newsletter goes out
5
Honest reporting
We share the full results a few days after the issue is delivered to all subscribers.
PRICING
One product. Clear pricing.
Volume discounts.
SINGLE
$1,000
1 native ad
3-PACK−10%
$2,700
$900 each
5-PACK−20%
$4,000
$800 each
$20 CPM — that's the rate per 1,000 reader opens, the metric advertisers actually look at.
GET IN TOUCH
We publish every Wednesday.
Send a request and we'll get back within 24 hours with available slots.
Reach 122,000 runners.
One issue, one sponsor, your brand in front of every reader.